New E-Auction For Agri-Markets, Mediterranean Style

Today, we take a look at Greek Food Corridors (GFC), a brand new ICO that offers the creation of an e-auction platform for fruit, vegetables and olive oil to enable farmers and growers to sell their produce in a coordinated and fair manner.

When we think about blockchain technology and e-auctions, we usually visualize hi-tech items, phosphorescent green lines of code cascading down a jet black screen, and the like. The more humble and commonplace vegetables and olive oil do not readily spring to mind.

Yet, blockchain technology and cryptocurrencies are slowly seeping through every aspect of life, including the agriculture market in the Mediterranean country of Greece.

The GFC proposition: auction room for the Greek agricultural market

The current structure of the agricultural trade in Greece comprises a large number of small-scale farming operations and growers yielding produce. The concept of cooperatives is not widespread across Greece, accounting for about one fifth of production bases, as opposed to about 40% across the rest of Europe.

The scattered and uncoordinated nature of the market means that growers and producers are at the mercy of wholesale intermediaries that buy their produce at a low price and sell it on at a much higher rate. Growers and producers are the losers in this setup, as they receive meager returns on their investments while intermediaries rake it in.

GFC proposes a solution to this quandary through the creation of a e-auction platform that makes intermediaries redundant so that produce can be sold fairly and at a more adequate price.

According to its whitepaper, the e-auction platform “will rationalize the value chain of agricultural products, eight Greek Food Corridors e-Auctions, enhance transparency in trade, bringing the producer closer to the final buyer, offering him individuality (equal power), liquidity (product flow), product homogeneity (quality standards & quantity) and will consolidate and improve product prices across the supply chain.”

The platform will:

  • Streamline marketing & transaction procedures
  • Promote better marketing opportunities and fairer competition for farmers / sellers through online access
  • Remove intermediaries that abuse the system and rig prices
  • Provide access to detailed market information & international markets
  • Improve the price for producers and consumers through better and real-time price discovery
  • Ensure quality
  • Guarantee price transparency

GFC in figures & quick facts

  • Token name – GFC e-auction for Agri-commodities (GFC)
  • Total numbers of tokens issued – 50m
  • Token worth – GFC 1 = 0,0005 ETH, or equivalent in Euro (0,50 EUR)
  • ICO start date – March 5th 2018
  • ICO end date – April 30th 2018
  • Soft cap- n/a
  • Hard cap – n/a


  • Only ETH will be accepted as payment
  • Token price for launch week (05.03.18 to 25.03.18) will have a 20% discount
  • Price value of first week ITO: 0.0004 ETH / GFC (buy) and 0.00036 ETH / GFC (sell)
  • GFC Token price will be 0.0005 ETH after 25.03.2018

The GFC token

As with any other ICO, the company will issue its own currency, the GFC e-auction for Agri-commodities (GFC), which is based on the ERC-20 standard.

The team

Learn more about GFC’s team here.

Social media presence and digital footprint

Here are the SM numbers for GFC at the time of writing (early April 2018).

  • Twitter – 232 followers
  • Facebook – 74 followers
  • LinkedIn – 70 followers
  • Telegram – 0 followers

GFC’s presence on social media is practically non-existent at this point in time.


Greek food is quite unique. It gives health, longevity, and beauty, if the legends are to be believed. Now, whether or not GFC also enjoys longevity is a matter for debate. What is clear however is that GFC is a unique ICO at this point in time. No other ICO offering an e-auction platform for vegetables & olive oil is currently in operation.

From this standpoint, GFC has no competition whatsoever, so the opportunity is there.


Consult GFC’s whitepaper for more information about the platform, additional features and services, etc.


If you are a seasoned epicure and have some spare funds to invest, you may wish to take a second look at GFC, as their proposition is rather unique, appealing, and altogether tasty.

Whether investors feel the same way remains to be seen, but GFC does have the merits to succeed, insofar as it benefits mostly the small-holding farmer and grower who toil every day for their wages.

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