Hodnett will be responsible for planning, development and implementation of IMC’s marketing communications content and public relations activities.
High Point N.C/ Las Vegas N.V. – July 17, 2017 – International Market Centers (IMC) has announced that Cindy Hodnett has been named as the director of public relations and communications.
Prior to joining IMC, Hodnett was previously the upholstery and style editor for Furniture Today and editor in chief for Designers Today.
In her new role, Hodnett will be responsible for planning, development and implementation of IMC’s marketing communications content and public relations activities and will develop annual content strategies and calendars to support corporate marketing initiatives and goals. Hodnett’s role is an integral part of the IMC marketing department that supports Las Vegas Market, IMC’s presence at High Point Market and corporate level initiatives. She will also oversee social media initiatives and market programming in conjunction with marketing team members.
“Cindy is a talented industry professional with a passion for content and product that will help IMC achieve its marketing goals today and in the future,” said Renee Loper-Boyd, Vice President of Marketing for IMC. “Her knowledge of the industry and marketplace trends will enable us to create compelling communications for the audiences we serve. We are delighted to have her on our team.”
Prior to her role at Progressive Business Media, Hodnett worked on editorial, marketing and public relations projects with numerous clients in both the nonprofit and for-profit arenas. Hodnett will be based in the High Point corporate offices, reporting to Renee Loper-Boyd, Vice President of Marketing.