Seasonal illumination celebrates centennial anniversary of the City of Beverly Hills and the 250th anniversary of Baccarat.
November 6, 2014,
LOS ANGELES – French luxury lifestyle brand Baccarat, in partnership with specialty retailer Gearys Beverly Hills, will illuminate famed Rodeo Drive for the holiday season. For the first time since 2008, Baccarat iconic chandeliers will line the median of the famed thoroughfare and celebrates centennial anniversary of the City of Beverly Hills and the 250 th anniversary and the Baccarat. A lighting ceremony will take place on November 23, which will be attended by Beverly Hills Mayor Lili Bosse and Baccarat Global CEO, Daniela Riccardi. The 16-chandelier display has a total estimated value of approximately $1 million.
“Over the last two and a half centuries, Baccarat has been synonymous with the French Art de Vivre. We are very excited to be celebrating our 250th anniversary in Beverly Hills this November,” said Baccarat’s Daniela Riccardi. “We take pride in striking just the right balance between heritage and modernity, and thus it is a fitting honor to yet again have the opportunity to light up Rodeo Drive with our extraordinary chandeliers.”
“Gearys is thrilled to be sponsoring the return of the Baccarat chandeliers this holiday season to commemorate the centennial of the city of Beverly Hills and Baccarat’s 250th,” shares Thomas J. Blumenthal, president-CEO, Gearys Beverly Hills.