Street Fighter 5 Introduces Ads, People Don’t Like It
UPDATE Right on schedule, Capcom updated Street Fighter V’s Arcade Edition today with ads. The advertisements on stages, character outfits, and loading screens, are switched on by default, but you can toggle them off in the Battle Settings menu.
As you probably might have guessed, the Street Fighter subreddit is awash with criticism of the newly launched ads. People are suggesting it’s a slippery slope, and creating mock-up images that show things like sponsored headgear from McDonald’s and Mtn Dew skins. Some people are speculating that the introduction of ads in Street Fighter V is actually a test for launching a free-to-play version of the game. This is only speculation, of course, but it’ll be interesting to see if Capcom responds to the feedback around ads in Street Fighter V. Keep checking back for the latest.
The original story is below.
Capcom is trying something new on the business side for Street Fighter V: Arcade Edition. The publisher announced that the game is adding optional «sponsored content» on December 11, and it will come in the form of advertisements to tell you about the Capcom Pro Tour competitive gaming event, content bundles for the game, and extra costumes you can buy.
The ads will show up in «several locations» throughout the game, including loading screens, tournament stages, and even on characters themselves. Specifically, characters will now have a new «Ad Style» option that will display sponsored content on clothing or the character model itself. The ads on stages, meanwhile, will display sponsored content in clear sight. And the loading screen ads are exactly what they sound like; Capcom clarified that the loading screen with ads enabled won’t be longer than when they’re disabled.